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Sylvia Aimerito and Lori Rae Martin, co-owners of AudioGirl Productions, have been providing "devastatingly effective" voice overs, music, film, and video production for commercials, infomercials, and e-learning for such clients as: BabyFirst TV, Suzuki, Elizabeth Arden, Playstation 2, and the FBI since 1999. Recognizing the expanding economic importance of the Hispanic consumer - 44 million and counting and $736 billion in annual domestic purchasing power - and the growing need of their clients to reach that emergent market, AudioGirl Productions has added the English and Spanish language hybrid, Hispanglish(TM), to its list of professional audio and video services. What is Hispanglish(TM)? It's English and Spanish often used concurrently in the same sentence or paragraph. Like many Hispanic Americans, Martin regularly spoke Spanish mixed with English with family members and in particular her Spanish grandmother. As Martin explains, "Millions can relate to using Spanish and English in the same sentence to communicate with family and friends. The Hispanglish(TM) language has been around for generations." Lou Irigoyen, one of AudioGirl's voice over talents and head bilingual copywriter adds, "At AudioGirl, we've moved beyond mere translation and into combining both languages in the advertising message. We're creating ad copy and commercials relevant to Latino life and spoken authentically. Mixing the languages is something millions of us Latinos do every day so hearing it on TV and radio spots is very effective. It just rings true." Aimerito adds, "It's not just about the language - it's about the culture." With Aimerito's extensive background in broadcasting both as talent and producer and Martin's experience as a composer, recording engineer, and performer, AudioGirl offers clients a wide range of audio and video services under one creative roof. Which, as Aimerito explains, "is one of the qualities that makes AudioGirl a unique production company. We're truly full-service; whatever the client needs in audio and video production, we can provide." Martin adds, "What our clients love is the convenience of one-stop shopping and our impeccable attention to detail. They know we'll deliver a superb product within budget and on time. And now we can deliver it in Hispanglish(TM) - How fabulous! Que fabuloso!"
Article Source: http://www.content.onlypunjab.com
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