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Online advertising went to the roof since Google started with their very successful text ads. But now the glamour is gone since many people discover the phenomenon of click fraud. Advertisers pay lots of money but do not get back any return of their advertising investment. This is because most clicks they pay for are done by click robots, they just generate automated clicks on ads in order to provide lots of money for publishers who are publishing the Google adsense ads. It is real hard to tell if clicks are done by click robots or real visitors. Other good reason for generating false clicks on ads, is for competitors who want to knock each other out of the market. There are two ways to do this. One is clicking on ads from their competitors so competitors spend all their advertising budget on nothing. Second way is clicking multiple times on ads displayed on websites from a competitor so they will be banned from displaying ads adsense en lose income, this way competitors can't monetise their website anymore. Adsense alternative The alternative for advertising with Google is buying text ads for certain periods of time for a fixed price. This is also a real alternative for buying web space to display traditional banners, banners are not effective at all especially compared to text ads. The trick is to find good places which sell text ad space for a fixed fee. If you need to reach a wide audience you need a place for your ads on websites who attract a wide range of different visitors. Displaying your ad on a website about aeroplanes do not convert very well if you sell ringtones for example. Weblogs are great because they attract real visitors with a wide interest. At www.bloxster.net (a very successful weblog community) people can open their own free weblog. Bloxster.net offers a chance to display your text ad on almost all the weblogs registered on their website in one go. Your ad will be displayed on thousands of weblogs with diffent topics,this way your ad is seen by a massive amount of potential customers. Buying text ad space with them is easy, on top of that they put a link to your website on their homepage, which has a Google pagerank 5. This is great because this link will put your website higher in search engines like Google. If a popular site like Bloxster displays a link to your website, search engines think your website is important and put it up higher in search results made by visitors, who use the search engine. This way you could attract lots of extra visitors to your site which is free and valuable traffic. You can buy a text ad space for up to a 1 year period with bloxster. This is extra attractive, because you will profit from the fact that this website is so popular that the amount of new registered weblogs is growing explosively, they will display your text ad on these new blogs as well ! Bloxster also claims their amount of visitors almost double each month. Placing your ad with them is good for millions of text ad diplays attracting massive amount of new visitors to your site 24 hours a day. And the best thing is NO CLICK FRAUD. They offer a limited amount of ad space so check if they have open ad slots available here at http://www.bloxster.net/weblog-advertising.php
Article Source: http://www.content.onlypunjab.com
Nick Adare is entrepeneur and online advertising expert. He voted www.bloxster.net as pick of the year for text ad placement in various online magazines.
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