How to Sell Other People's Products II

You should design your web pages to be similar to, but not exactly like, the sales pages of your merchants. Use one page per product where possible, and use it to pre-sell the product by writing nice things about it. You shouldn’t design a sales page. That is provided by your merchant, so don’t repeat what is on your merchant’s page. Check out some other affiliate marketer’s page and say what they do. Pre-selling is a knack that you will eventually develop, and can be critical to your success.

Always have an opt-in form on your page. Every one of your affiliate pre-selling pages should have an opt-in form so that you can build up a list of email addresses. You can offer some free ebooks or software to visitors who register, and also offer a regular newsletter with which you can offer any additions to your range.

Keep in mind that statistically it takes up to seven views of a product before the average person makes a purchase. You need a list to be able to keep in touch or each visitor will be lost for ever and you will lose a lot of potential sales. Your autoresponder should offer list-building software and forms. Hence the benefit of using a web host that provides this software in their package.

You should now be all set. You have your website, domain name, products, opt-in list and pre-sales pages. All you need now is to advertise. Most affiliate websites are not initially sufficiently well enough designed or optimized for high search engine listings, so advertising will eventually take up most of the time you spend on your site.

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