Internet Marketing in 2007

The popularity of movie and music downloads will continue to increase with the acceptance by the movie and music industries that peer-to-peer file sharing systems are here to stay. They will be forced into the realization that if they can’t beat them then they must join them, and we might see more widespread introduction of subscription download sites, operated by major movie and music companies. Streaming video technology will improve to allow faster and more reliable reception of streamed video files, and this will result in an increasing use of streamed movie videos on P2P networks and on subscription or pay per view sites operated by movie studios. Good quality streaming videos will also become more common on public sites such as YouTube. The possibility of legalizing P2P distribution of copyrighted material may still be farther in the future, but it should not be beyond the music industry to devise a licensing system to allow this. Perhaps that will be one for 2008!

Finally, we come to internet marketing itself. It is difficult to look into the future with internet marketing systems, and fads come and go. We have had the Adsense boom with all the content and article generation software that it gave birth to, and we have had all the hype of Tag and Ping that failed to make much of an impact. More use will be made of Web2 sites by internet marketers, and sites such as MySpace and the social bookmarking sites such as Furl, Blink and Del.icio.us will expand. They will find increasing use as more marketers come to realize the hidden potential that such sites have in marketing.

Some of these sites will die because of this, but others will adapt to their hijacking by advertisers. The large search engines such as Google and Yahoo will continue to prosper due to the increasing number of people using the internet, but the Web2 sites will expand at a much larger rate.

These trends are fairly easy to predict, but there will always be the unexpected. Who, in 2004, would have predicted the phenomenal success of MySpace, and who knows what is round the corner? One thing is sure: the internet, as always, will be an exciting place to be in 2007.

Article Source: http://www.content.onlypunjab.com

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