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LiveDigital.com and Ed Hardy Clothing are teaming up to find the hottest, undiscovered modeling talent through their latest interactive video event -- The Catwalk (http://www.livedigital.com/events/thecatwalk). The Catwalk by LiveDigital is looking for the individual that best captures the matchless style and energy of the chic, tattoo art-inspired Ed Hardy image. Hosted by "Baywatch" star and leading Orange County nightclub promoter, Jeremy Jackson, The Catwalk gives aspiring models a once in a lifetime opportunity to achieve glitz, glamour and global recognition as an Ed Hardy model. Open calls for the event begin July 12, 2006. "The Ed Hardy lifestyle brand is all about finding talent and energy in unexpected places, and as a result, our models are always memorable and one-of-a-kind," said Christian Audigier, the creator of Ed Hardy fashion. "In teaming up with LiveDigital, we hope to discover the perfect person that stands out in a crowd, looks great in our clothing and knows how to live the Ed Hardy lifestyle." Beginning July 12th, aspiring models will strut their stuff on The Catwalk by submitting 60-second videos of themselves posing, turning and talking up their most appealing model qualities. Each participant will then have the opportunity to encourage the LiveDigital community to log on and vote for their entry. On August 22nd the LiveDigital community and host, Jeremy Jackson, will crown the newest Ed Hardy Model, who will then be ushered to an exclusive party in Las Vegas where he or she will make the ultimate fashion debut in an Ed Hardy fashion show. The winner will also have the opportunity to take part in an upcoming Ed Hardy advertising campaign. "The Ed Hardy image is raw and energetic; LiveDigital is an ideal forum to find undiscovered talent to represent such a colorful brand image," said Lawrence Ng, CEO of LiveDigital's parent company Oversee.net. "LiveDigital is home to some of the most vibrant and creative niche communities on the Internet, making it the perfect place for Ed Hardy to look for a one-of-a-kind and memorable model for their clothing line. The Catwalk might just give someone the big break they've been looking for." About LiveDigital.com LiveDigital's comprehensive multimedia platform, tightly integrated set of publishing, communication and networking features support and enable the social web like never before. Users can engage, create, and share their personalized content online in a multitude of ways for a more meaningful experience. For more information, visit http://www.livedigital.com. About Ed Hardy Fashion design and the art of tattoo blend together seamlessly into the undeniable phenomenon that is Ed Hardy. A pioneer in the fashion industry, Christian Audigier partnered with Don Ed Hardy, the godfather of tattoo, to develop a clothing and lifestyle brand that is one of the hottest and fastest growing brands in the world. http://donedhardy.com
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Oversee.net is a technology-driven media company. Headquartered in Los Angeles, the Company has over 150 employees. The Company has been growing profitably since inception. To learn more, visit www.oversee.net.
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