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Premium Network, Inc. announced today it will segment its sales effort for site-specific website representation under the brand name Premium Sites. The Premium Sites (http://www.premiumsites.biz) brand focuses on representing publishers with a large niche audience, from 1 to 5 million unique visitors a month, which can be sold as single sites to advertisers. The Premium Sites offers brand advertisers customization of online media and allows integration of ad messages into the single-site content. Customization can expand beyond simple ad banner placement to provide editorial-rich, advertiser-sponsored activities appealing to consumers. Premium Sites has successfully managed several campaigns integrating editorial components with an advertising message engaging the brand advertiser’s core audience. Consumers at the site participate in activities directed by an advertiser-sponsored content section that is uniquely created by Premium Sites to complement the editorial focus and pique end user interest. “This is a very engaging way to communicate to a customer base. End user participation is very high with this type of advertising and we have seen it generate over 1 million visits,” says Ken Margolis, CEO of Premium Network. “The Premium Sites brand was established to focus on site-specific sales while differentiating this exciting next-level service from the more conventional Online Ad Networks available.” The Premium Sites and Premium Network family of online sites provide far greater potential in advertising than conventional approaches used to target specific audience segments. With over 100 sites and Premium Network's core products of site-specific advertising, ad networks, and database targeting, advertisers can deliver their messages to any one of a dozen targeted categories and audience segments. Products and services available also include Strategic Ad Banners, Contest Promotions, Content Integration, Rich Media, Targeted E-Mail, Opt-in Programs, and Web-to-Retail Merchandising POP Programs. Premium Network, founded by Ken Margolis, has been in business since 1994. Exceptional services, promotions, and sweepstakes are what make Premium Network the consummate one-stop advertising resource value.
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