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One of the biggest problems that I see in article marketing these days is optimizing an article for high competition keywords. In most cases these keywords are the same main keywords used in the author’s website that they promote in the signature block. Doing this will not only prove to be ineffective but it will also create the article directories to compete with your own web site for the keyword. This is not what SE optimized articles are composed of.So what makes an article SE friendly?1. One of the most important aspects of any article that will be used for web site promotion is the title. Most article directories display the title in the actual URL. This means that a poorly written article title will result in very low SE standings. The main keyword(s), which I will hit on next, should be in the title and more importantly, towards the beginning of the title.2. As I mentioned above, the article keywords that you target should not be those of high competition. Most likely, your articles themselves will not be the focus of any marketing campaign, but a key player in your web sites marketing campaign. This means that you should be targeting low-competition keywords so that they have a chance of ranking in the SE’s.3. Most Webmasters get tired of writing articles day after day, because of this; they turn to cheap alternatives like private label rights articles. This is a bad idea for the simple fact that the same article will be used by possibly hundreds of other people. The negative effects of this should be pretty obvious. The SE’s will see the same exact article, submitted through many different IP’s and give each page a very low SE standing. If that was not enough to convince you then you should realize that most article directories will do a copyscape.com query and when they find instances of the same article on other sites with a different author than yours, they will deny it.Something else that should be considered is the fact that there are several ghostwriting services out there that offer ‘cheap SE optimized articles’. This is great if these people really know what they are doing. The fact is; most do not. If you decide to outsource your article writing, be sure that the writer knows how to write for the web. If you are cautious yet determined, you will find a good content writer that can produce quality SE optimized articles for a good price.
Article Source: http://www.content.onlypunjab.com
Joshua Spaulding is an Author and Webmaster who provides Quality SE Optimized Articles to motivated Webmasters at a Low Price. Joshua also runs a successful web site teaching the art of Making Money Online. Please come and learn the many Proven, Money Making techniques at EZ-OnlineMoney.com
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