That's My Eyeball!

I was checking out the independent films at Netflix a few minutes ago, when something startling happened.

I came across a DVD cover with an oddly familiar blue eyeball staring at me.

“I know that eye” I thought.

“Wow, imagine being able to recognize an eye” I continued to silently mutter to myself.

“Gee, we have amazing perceptual abilities,” I went on to remark, still dazzled by my find.

Then I tripped off on a thought chain about retinal scans and the like, when it hit me.

“I know who that eyeball belongs to!”

As it turns out, I believe it belongs to a fashion model, but then I wondered, “Did they pay her for the shot, or did they rip her off?”

You can imagine their reasoning. Who can tell who owns that eye? And what’s the value of that eye even if the model figures it’s hers and she wants to be paid?

At the most, can it be a $50 eye? Or is it worth $100?

Should we make the effort to get the rights to use her eye? That would involve drafting a contract, getting her people to talk to our people, and so on. It could take weeks or months of back and forth, and after all is said and done, she might want a fortune for that silly shot, and pardon me, but we still may not see things, you’ve got it, eye to eye.

For a bottle of wine we can get Betty, down the hall to pose, but her eyes are too bloodshot most of the time, and then we’d have to invest a ton of dough in Visine. And what if something went wrong during the shoot? Would Workman’s Compensation pay for that?

No, this is getting way too complicated. Just rip off the model, and be done with it.

If you think this is bizarre consider this. My graphic artist could sense I didn’t want to use clip art in my brochures so she suggested we go out into the streets and shoot real people, sitting in restaurants, talking on their cells--now that’s a rare shot!

I thought it might work, but then I said we’d have to get releases from them to use their likenesses. Their images are their property, and like those primitives who think you steal souls with snapshots, today’s lawyers believe you steal money this way.

I nixed the idea.

But now I know where to get my commercial art: From DVD covers.

Gee, I wonder if anyone will be able to recognize that nose…

Article Source: http://www.content.onlypunjab.com

Best-selling author of 12 books and more than 950 articles, Dr. Gary S. Goodman is considered "The Gold Standard"--the foremost expert in sales development, customer service, and telephone effectiveness. Top-rated as a speaker, seminar leader, and consultant, his clients extend across the globe and the organizational spectrum, from the Fortune 1000 to small businesses. He can be reached at: gary@customersatisfaction.com.

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