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You may find that the preliminary research is all that you need to conduct because you already know enough. The organization may be listed in the top one hundred or it is a "famous" name. Even large companies have their problems. I worked with a large company that was a spin off of another well known name. It was spun off to streamline the parent company. The spin-off has three years to prove that they were profitable and then they would be on their own to discover new markets. While dealing with this new organization, I found that they had adopted old processes that did not allow them to be efficient. Their products were sound but their accounting and human resource departments were in something of a chaos. Every time I needed to get something done, the red tape made it almost impossible. They did not pay their bills on time and sometimes even lost invoices. The company was in deep trouble and the share price plummeted rather rapidly. Fortunately, they were being supported by the parent company and there was a guarantee for payment. They just were not very efficient. I do not mind doing business with such a company but I do like to know ahead of time of what I will be up against when it comes to payment time. If you want to offer solutions, learn about the company and its competition. The best way is to read their press releases for clues on what projects they are working on and with whom. Go to www.PRWeb.com Only when you know what is happening in their marketplace will you be better able to understand their current position and needs. Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people’s attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the “Networking Queen”. Blueprints for Success - Networking: 150 ways to promote yourself is the first in this series. Blueprints for Success Branding Yourself: Another 150 ways to promote yourself is planned for release in 2006.
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