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Michael R. Smith's Articles

  • Do-It-Yourself - 30 Ways to Improve Your Visibility Among Search Engines for Adventure & Eco-Tourism
    Even though Search engine optimization (SEO) is a hot topic, many Fortune 500 companies aren't taking advantage of key strategies. Take advantage of 30 easy to implement SEO strategies that are certain to produce results.
  • Maximizing Outdoor Experiential Training and Development Programs
    The field of outdoor training and development (OTD) has continued to evolve and grow over the past 30 years. Although today it accounts for approximately $100 million yearly in the corporate training industry (Weaver 1999), it is not without it critics. Proponents of OTD say, "such activities, as part of a well-thought-out training program, can lead to better teamwork and leadership skills" (Wagner and Roland, 1992). Critics call the exercise a waste of time, an expensive vacation for burnt-out managers, or harmful indoctrination.

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