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Ray MacNeil's Articles in Sales-Teleselling

  • Feel My Pain
    People are 10 times more likely to take an action to eliminate a pain. If we know that to be true then why are we not as sales people helping our clients identify their pains in our first meeting(s)? If we don't know their top 5 pains then how can you provide the correct solution to their pain? The answer is - we can't.
  • How To Put The Spring Thaw in Cold Calling
    Very often I hear from new business and franchise owners that the idea of "Cold Calling" is intimidating. The idea of picking up the 50 pound weighted phone and calling someone, a business, out of the blue and trying to sell them is a major challenge.

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