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Remy Lebeau's Articles

  • Long Sleeve T shirts Promotions
    Looking for a good promotional product to promote your business? Why not use t-shirts or apparel products and add your logo and give them away? This way your logo will be visible all over the place, anywhere your wearer is going.
  • Marketing Quick Picks
    Grab the very latest promotional items here. We have newly launched marketing products as well as giveaway favorites that have been updated in brand-new styles.
  • Promotional Games - Turning a Family Tradition into an Advertising Medium
    Fun. That's the first thing that comes to mind when you mention promotional games. There are hundreds of logo games out there that could help brand your business as a fun, approachable company that caters to the family.
  • Logo Clocks and Watches Work Every Time!
    Clocks and watches are items that are necessary in our everyday lives, and this is what makes these timepieces the ideal promotional items. Just imagine how many times a person looks at her watch throughout the course of the day. Now, if you have your logo boldly displayed on the face of the watch, then that is also the number of times you will be reminding her of your business.
  • Highlighting your way to a successful campaign
    Most marketing mavericks would tell you that the simplest solution is often the most effective. Promotional products are simple. They're easy and they're very effective. Studies show that 76.1% of promotional product recipients recall the advertiser's name on the product they received, while 52% did business with the advertiser.
  • Long Sleeve Polo is a Top Promotional Apparel
    An embroidered long sleeve polo shirt is one of the best promotional apparels for any company. There are a number of reasons for this, but the clear edge of a long sleeve polo over other embroidered promotional shirts is its versatility. There are few promotional apparels that can offer the versatility of long sleeve polo.
  • Achieve Maximum results using Cheap Promotional Pens and Pencils
    Give them by the dozen or in singles. However you do it, a cheap personalized pencil is always a crowd pleaser even if it doesn't cost all that much. It is popular as a marketing tool because of its functionality. A cheap personalized pencil can present hundreds of uses for the recipient. Whether they are students or mothers, office workers or construction workers, your audience will always find a use for your cheap personalized pencil giveaway.
  • Have a Highly Effective and Low Cost Advertising Strategy using Custom Pens
    Are you interested in an advertising strategy that can reach your target market anywhere with multiple exposure per day for just $100? If you are, then look no further, with promotional pens, you are given a cheap form of advertising that is welcomed by all the segments of your target market.
  • Promotional Pens are Classy Gifts for Any Occasion
    A promotional metal pen is a great gift for graduation, birthdays and other special celebrations. It's also one of the top picks for wedding tokens. Whether as groomsmen gifts or bridesmaid gifts, promotional metal pens are a simple and sophisticated way of thanking your close friends for their help on your special day.
  • Everybody Eats. Promote your Business on Food.
    Promotional custom food appeals to a wide range of segments simply because everyone eats. With your logo visibly imprinted on the packaging or sometimes even on the food itself, you will have a corporate gift that will be generally appreciated by all. During tiring and stressful events like trade shows, a custom pack of candies or mints will serve as a sweet treat for your clients and would-be clients.
  • Custom Food? An Appealing Gift for Anyone, Anytime
    Marketing experts often preach that to optimize your promotional item campaign, you must fully know your target market. And this is true as knowing the geographic, demographic, psychographic, and behavioral variables of your segment will result to a more customized and targeted strategy. But in the real world, segmenting the market is not always possible.
  • Going Beyond the Kitchen with Personalized Aprons
    Personalized aprons aren't just for kitchens anymore. They can be used for virtually any household activity that lets you get down and dirty. Cleaning, gardening, automotive work are just some ways you can use a personalized apron.
  • Appreciating the Versatile and Visible Mouse Pad
    Logo desk items are amongst the top promotional products. And if you would look at your client's office desk, you would most likely find a computer. So if you really want to have a giveaway that your clients will appreciate and use at their place of work then you should imprint your logo on computers and laptops and start distributing them to your valued clients.
  • A Pint a Day with Personalized beer mugs
    Beer mug designs are not limited to imposing glasses with distracting dimpled surfaces. They come in a multitude of shapes and sizes that are, in fact, personalized to a particular beer.
  • Add mileage to your marketing strategy using Custom Luggage
    Aside from luggages, there are also a lot of logo items for travel that you can choose from. If your marketing budget is a bit limited, or you are faced with a target market with a large population, then promotional travel kits and accessories are the giveaways for you.
  • Travel Essentials Become Essential Marketing Tools
    The advent of the Internet and advancements in transportation and communication have made the world a lot smaller. And one of the greatest impact of the “small world” era is felt in the business world.
  • Pens can be customized engraved and personalized to promote your business
    Celebrate winter with warming gifts. A coffee mug, some packets of cocoa, a crossword puzzle book and a custom engraved pen is a nice combo pack. Make spring a blooming time for your business with the following: seed packets, gardening gloves, a spring gardening checklist and of course, a custom engraved pen.
  • Park your Business on a Parker Pen
    Parker has been producing quality and classic pens since 1888. As such, it has perfected the art of manufacturing writing instruments. The Parker Pen company is powered by founder George Parker's simple dream to make a better pen.
  • Marketing strategy mix through promotional pens
    Based on a survey done by the Promotional Products Association International (PPAI), from a list of 21 promotional product categories, pens and writing instruments are 2nd in terms of sale. This shows that logo imprinted pens is the promotional item of choice by many US companies.
  • Personalized Mugs at Home and Office
    Personalized mugs will always have a home in corporate spaces. They are promotional items ideal as employee giveaways and executive gifts that both your clients and staff will enjoy bringing to the coffee station during breaks. Let them relax a bit reading straightforward but clever thoughts about their work on your personalized mugs.
  • No logo left behind
    Not all logos seal the deal, even with the fanciest personalized mugs. Sometimes, they need a hand, a little push, a pungent spice to enliven your personalized mugs. To make your marketing products such as personalized mugs more effective, you must first grab attention and, more importantly, let that attention linger even after the coffee's gone cold.
  • Suggested Promotional Items to Target Niche Business Groups
    The US Presidential Election is only a few months away and political parties are buying hundreds and thousands of promotional materials such as pins, flags, posters and other giveaways to help increase their expose and improve their political campaign.
  • Marketing Products for Specific Industries
    For a promotional product strategy to work, you must be able to completely understand your target market. The reason is that each industry has their own descriptions and characteristics that makes one marketing product more effective than the other. It is important for you to find the perfect marketing product for your niche. Because of this, we created industry-specific collections of promotional items that are effective for each market segment. These collections provide a condensed selectio
  • Choosing the Best Promotional Bag for Business
    There are dozens of styles, designs and kinds of promotional bags out there in the market. It comes as no surprise for anyone to be utterly confused as to which promotional bag to choose. Some marketers go with cost and personal aesthetic preference but they are treading on dangerous ground.
  • Targeting Ladies and Gentlemen using Promotional T-shirts
    When you check out a guy’s closet, there is almost a 100% probability that you will find tons of shirts in all sorts of designs and colors. T-shirts are definite staples in a man’s wardrobe.
  • Custom Shirts for Men and Women
    Customized shirts are one of the most popular options for promotional items. One of the top reasons for this is its versatility. There are so many different styles, colors and designs to choose from. A marketer does not escape the dilemma of choosing from the endless possibilities of custom shirts. Yes, this even applies to the male target!
  • Custom Shirts for Children
    Clothes make the man or a boy. Beyond the aesthetics, whatever you wear is a reflection of who you are, what you like, what you believe in. An environmentally conscious person would definitely wear an organic and environmentally safe, recycled shirt.
  • Promotional Winning bets
    Promotional caps are good for targeting market of people who loves going outdoors. Most of the time if you give a hat or cap to someone who goes out a lot, he or she will use it on a regular basis. This also means that if your use caps and hats as promotional items with your logo on it.
  • Prefab Success
    The wonder of prefab houses is that they are conceptualized as standard boxes but end up looking highly customized. Anything prefab, indeed, boasts this quality. Prefabs are mainstream articles stripped bare, save for the blueprint for other possibilities.
  • Company Promotions Using Highlighters and Waterman Pens
    They make words appear more appealing. They bring out the best in a book. They help you remember the things worth remembering. A highlighter can do all that on a piece of paper – now, imagine what it can do for your brand. A highlighter is one of the most sought-after office supplies.
  • Promotional Drinkware is a Versatile Promotional Item
    There are thousands of promo items to choose from but one of the most commonly distributed giveaways are personalized mugs and drinkware. And the reason for the general acceptance of mugs as the top promotional item is because of the flexibility of these promo products.
  • Drinking to your Success using Promotional Mugs
    The promotional items presented above are the top marketing products based on annual sales. This goes to show that even the most widely used promo items still require a well designed strategy to achieve a successful marketing giveaway campaign.
  • Men Loves Free Custom Promotional Apparel than other Promotional Products
    If you read my other article on "Marketing the Male Industry using Promotional Apparel", you will see hat usign promotional apparel can increase your brand visibility. The article also discussed the top 3 types of promotional t-shirts you can use to promote your company or product: Henley, Dress Shirt and Jersey.
  • Marketing the Male Industry using Promotional Apparel
    With the evolution of work wear from strictly formal to a more casual look, men now have the opportunity to strut their stuff in a wide array of styles. As a company, you can take advantage of this revolution in fashion by adding promotional men's shirts to your marketing mix.
  • Business Promotional Pen for a Better Relationship
    In business, things don't always have to be so complicated. Sometimes, a gift as simple as a business promotional pen can establish a great relationship. Branded pens are great gifts for executives and business partners. Casual acquaintances or trade show attendees, on the other hand, will appreciate business promotional pens with your logo and company name, even if they're not branded.
  • Squeeze Stress using Stress Balls
    Stress is always a part of one's experience when doing something, whether it is work related, school work, or solving problems. Others resort to using drugs or medication to relieve stress and others prefer the safer way - that is, using stress relievers, commonly known as stress balls.
  • Customized Supplies for Organizational Development
    If you have read "Organizational Development through Personalized Supplies" you will learn that the company's overall efficiency is highly dependent on its employees. Rewarding their efforts is important if you want to keep your employees and work more efficiently and increase their productivity.
  • Organizational Development through Personalized Supplies
    Is your company not doing well as it should? Maybe you need personalized supplies to give to your employees and keeping them happy to work for you. In this article, it talks about the using Personalized Supplies in enhancing employee's productivity and organizational development.
  • Pens as Gifts and Marketing Tool
    Need a sophisticated business gift for your top clients? Need it fast? A promotional engraved pen has that touch of elegance that can impress any client or business partner. Even better, you can get it just when you need it. We have short turnaround times for our promotional engraved pen collection.
  • Custom Accessories That Accent Your Company Identity
    Use accessories to improve your company identity. Some people wont know what your company is until they see your logo or message of what you are offering or selling. Sometimes small items like pens, pencils, notepads and other office items are good if these has custom printed logo of the company.
  • Use Custom Pens for Mobile Marketing
    Promotional Pens present an inexpensive mobile solution for your marketing strategy. It offers mobility in terms of having a wider reach to a diverse audience. Being a small, functional and portable item, promotional pens can take your message to places other advertising channels cannot.
  • Expand the Market using Stress Balls
    Need a budget-friendly gift that's always a hit with any target market in any setting? A promotional stressball can do just that. It offers a lot of benefits to both young and not-so-young users.
  • Using Corporate Gifts Promotional Items
    Corporate Gifts Promotional Items is a selection of high quality premium products suitable only for the best. May it be your valued clients or your top employees, all these people who are responsible in sustaining and growing your business deserves more than an ordinary promotional gift.
  • Using Trade Shows to Attract New Business
    Trade shows provide for a great venue for businesses to attract new clients and business partners and meet existing customers and associates. This one stop shop for brand building endeavors does not come without a price. Joining trade shows are considered investments because it requires shelling out a certain amount of money and effort.
  • Recommended Top Employee Giveaways
    There are virtually a million ways to motivate your employees. But when it comes to effectiveness, nothing beats employee giveaways. Unlike cash rewards which often get confused as an entitlement rather than an incentive, employee giveaways leave a longer lasting impression.
  • Get the word out using promotional caps and hats
    The effectiveness of a promotional item is based on how the item is to be used by the recipient. The reason for this is because its usage will determine where and how often your promotional item will be exposed.
  • Targeted Promotions Products for a Specific Industry
    Are you looking for targeted promotional products for the Health Industry, Home Products and everything Made in the USA? You can get quality promotional items by searching online and you can get the promotional product that perfectly fits with your promotional needs.
  • Use the right promotional item for your business
    For every business there is always the right promotional item out there that is perfect for your business promotions. In this article we will tackle 5 types of promotional items you can use for your marketing promotions.
  • Using Ballpoint Pens as Promotional Items
    Planning to use pens as promotional items? I recommend you start with Ballpoint Pens.
  • What is Customer Retention 3
    The importance of your clients to you and your business is something that can't be stressed enough. The survival of your business is greatly dependent on your clients support, thus, it is but natural to give them something in return as a sign of your appreciation.
  • What is Customer Retention 2
    By successfully increasing customer retention rate by just 5%, you can expect a 125% increase in your profit. This exceptionally high ROI explains why most companies that are considered industry leaders continually spends on programs that lowers customer attrition.
  • Using Logo Bags as Trade Show Giveaways
    Trade shows are among the top events where promotional items are very effective. And amongst the thousands of promotional items out there, logo bags deliver the best result in promoting your product.
  • Self-help guide to the ultimate gym bag 2 of 2
    In the previous article, we discussed what are the main important things to consider when catering to the market of health conscious individuals. We started out with Made to fit, that focused on Optimizing specific target markets.
  • Self-help guide to the ultimate gym bag 1 of 2
    Thousands are lured into the health and well-being cause by the sheer availability of stylish fitness outfits, only to be forced to carry their garb in boring sports bags that scream gym. They can't help it, as fashionable duffel bags can be pricey. Health buffs, after all, support everything that's "free": Meat-free, sugar-free, cost-free.
  • Promotional Apparel as Roaming Billboards
    The ordinary conventional billboards are stationary and would only provide you, on average, 3 seconds of exposure time. That short period to get your message across coupled with limited control to targeted exposure makes the conventional billboards a rather inefficient form of advertising.
  • I am not a Tote Bag part 2
    Bling it on, go metallic! Promotional items will be loved more if they glowed and sparkled. Turn grays into silver and greens to emerald. This hint of glamor will endear standard promotional tote bags to the fashion-conscious.
  • I am not a Tote Bag part 1
    Ever since that clever designer concocted the "I'm Not a Plastic Bag" tote bag, the trusty tote bag has become the "it" accessory, completely shunning its utilitarian roots and repackaging itself in designer monograms and $1,500 price.
  • The Right Stuff - The Auto Dealer's Promotional Supply
    To the incessant wanderlust, there's no other option but to take to the road. Well, the million others will manage to be in transit anyway, so as the car becomes the transient home, sometimes even being baptized with a name, it has to be fitted with accessories just as a house needs to be furnished.
  • Custom Imprinted Balloon is a Unique Way to Advertise an Event
    Balloons that are custom imprinted are a unique way to advertise an event. Several factors contribute to a custom imprinted balloon's success. First, it is able to highlight your message with bright, vibrant colors. A colorful balloon custom imprinted with your message easily stands out even in the most crowded places.
  • Company Shirt Strategy Through Lifestyle Segmentation
    The company shirt strategy is one of the best branding campaigns, especially if you have developed a defined segmentation of your target market. By distributing company shirts to your target market, you have made them roaming testimonials that would influence their peers in supporting your brand.
  • Corporate Gifts The Key To Customer Retention
    The importance of your clients to you and your business is something that can't be stressed enough. The survival of your business is greatly dependent on your clients' support, thus, it is only natural to give them something in return as a sign of your appreciation.
  • Business Calendars The Key to Curbing Customer Attrition
    On average, the companies' rate of customer attrition per year is 25%. With this percentage, you are likely to lose ¼ of your existing clients annually, a very daunting figure especially if you consider the fact that it will cost you 7 time more to acquire a new customer than to service an existing one.
  • The Secret to Trade Show Success
    Joining trade shows is an effective way to showcase your brands and products. But this strategy doesn't always provide positive gains for the company. If you fail to catch the attention of your target market, then your spendings and preparations will all have been wasted.
  • Custom Promotional Bags Marketing
    With the dozens of styles of custom promotional bags offered out there, it is understandable that you might find yourself utterly confused as to which promotional bags will market your company best. As a marketer, you may say cost is the deciding factor and, perhaps, your own aesthetic taste as well.
  • In Search for the Perfect Cup 2
    They may be very easy to wash hand or in the dishwasher, but after being exposed to humid environments, the coffee may taste flat and stale. The best material out there—but definitely not the least expensive—is polylactic acid or PLA. It is a sugarcane- or corn-based biodegradable plastic.
  • In Search for the Perfect Cup 1
    Many coffee freaks have a love-hate relationship with their personalized travel mug. They require a caffeine fix by the minute only to find that frequent refilling makes coffee flavor stick so stubbornly they rival the potency of embarrassing high school memories.
  • Reaching the Youth through Customizable T-Shirts 2
    Promotional shirts can be deemed as the perfect approach because it allows the company to imprint customized messages on the shirts for their target market to wear. But the real trick here is in finding out the right message that expresses the sentiments of your young target market while promoting your brand. This may seem to be a intimidating task, but in truth, there are many creative ways of accomplishing this.
  • Reaching the Youth through Customizable T-Shirts 1
    In the US, 26% of the population represents the youth segment. This figure is projected to grow to more than 40% in the next 10 years. Just how important are they to the world of marketing?
  • The Secret To Marketing with Custom Logo Hats
    All promotional items have the same purpose. And that purpose is to strengthen the relationship of the company with its stakeholders. But in spite of this common purpose, it doesn't mean that you can just choose any corporate gift to distribute and expect your marketing campaign to be successful.
  • Marketing Benefits of Employee Giveaways
    There are several strategies that can be utilized in increasing the productivity of your employees. These motivational techniques range from the costly monetary rewards to the organizationally complicated employee promotions.
  • Back to Branding Basics with Promotional Items
    In this age we refer to as the digital era, almost everything around us contains microchips. And from the very second we wake-up to the time we close our eyes to sleep, technology is always present, playing an influential role.
  • Start inspiring using Personalized Mugs - Part 2
    A personalized mug, or any gift for that matter, work best as multiples. Give away personalized mug sets consisting of several coffee cups and coordinating saucers or teaspoons. Play with colors and themes, too, so coffee drinkers in the office can enjoy their beverage together. If you have a big budget, assign a different design motif per team. Your personalized mugs, therefore, can also work as uniforms, consequently promoting solidarity in a group.
  • Start inspiring using Personalized Mugs - Part 1
    Coffee breaks take us away from humdrum and backbreaking tasks at work. They are the short moments when we could chat with our colleagues, brace ourselves for what's to come and finally mull over the idea that we might actually be in the wrong office. Coffee mugs, in fact, are an employee's best friend.
  • Promote Team Spirit using Custom Bowling Shirts
    Let the team spirit soar with custom bowling shirts. These shirts promote team unity and are a great way to pep up the group. Having a tangible representation of who your are as a team brings a certain sense of pride to each member.
  • Few Facts on Promotional Dress Shirts
    Power dressing is popular among both established executives and the younger set of employees. Whether your target market falls within the senior level or the yuppie range, dress shirts are the ideal giveaway. It goes beyond taking advantage of this fashion trend. Dress shirts also underscore your company's professionalism.
  • Integrating Promotional Items in Your Marketing Strategy 2
    The logo pens category have one of the widest price range for promotional items, from as low as the $0.16 affordable Bic click pens to the $200 premium Waterman ballpoints.
  • Integrating Promotional Items in Your Marketing Strategy 1
    The promotional item is an $18 billion industry that presents you thousands of customizable giveaways to promote your business. And even though the wide selection of marketing products represents a growing and dynamic industry.
  • Reach your Market using Promotional Cups
    Distributing promotional items in any event or occasion is a true and tested marketing strategy in communicating to your market. Aside from reinforcing your branding, you are also promoting a positive image for your company.
  • Fit to a T - Custom Company Shirts
    Wear it loud, wear it proud. Company shirts are among the powerfully effective methods of calling attention to your brand because they fit what Promotional Products Association International (PPAI) describes as the best marketing products: those with the widest Reach, generate the strongest Recall and Impress the most.
  • Know thy mugs inside out
    Some personalized coffee cups are blatant afterthoughts. A personalized coffee cup, after all, is an easy choice as a promotional gift.
  • Promotional Products and Employee Relations
    As effective as they are for marketing your brand, promotional products can also be used for internal branding.
  • Three Tips for Increasing Your Imprint Impact
    Positioning – When placing your logo on the item, look for the most obvious spot first. Put yourself in the position of your audience. Look at the product and find out where you would most likely see the artwork.
  • The Art of Making Lapel Pins
    A popular promotional product for electoral and awareness campaigns, lapel pins are basically anything that can be worn on the lapel of a piece of clothing. Don't let its simplicity beguile you; promotional lapel pins can be a powerful marketing tool.
  • The Power of a Classic
    Remy is a Promotional Adviser specializing on Custom Baseball Caps, Customized Hats and Custom Magnets Store.
  • To Screen Print or to Embroider
    You already thought of the perfect apparel for your campaign. The next thing you have to do is to decide what imprint method to use. Will you screen print your logo or will it be better to embroider it instead?
  • Most Popular Promotional Clothing in the Market Part 3
    There are so many promotional apparels or you can also call it promotional clothing to choose from. My best advise is first to identify your target market, whether is for ladies only, children only, businessmen only, so on an so forth. Second would be to know your product, if you are promoting automobile parts, you can choose sporty apparel or caps or custom print t-shirts. Lastly hire someone to design a really attractive and easy to remember design to be printed, embroidered or engraved on your chosen promotional item.
  • Most Popular Promotional Clothing in the Market Part 2
    Before you read this, don't forget to read the Part 1 of the most popular promotional clothing in the market. You can do a search from this site and find "Most Popular Promotional Clothing in the Market Part 1"
  • Most Popular Promotional Clothing in the Market Part 1
    Clothes have always been the most popular promotional item in the market, both online and offline. Promotional Clothes can be used virtually on every trade show event, conferrence, party, business meetings, and so much more! Plain clothes are custom printed with a marketing message on it to promote their business are the most common usage of these promotional clothing.
  • Using Apparel as Promotional Item?
    If you have read Maslow's Hierarchy of Needs, Safety is on the second level from Man's most basic needs. When we talk about safety, we include shelter and clothing. So you see, clothing is one on man's most basic needs. It never runs out of style, and people always buys clothes.
  • Why Promotional Products are Important
    When you try to make your product known, you need promotional products. Promotional products are those small giveaways you get when you visit trade shows, conferences, seminars and product presentations. When you get a free pen, t-shirts and mugs, those are what we call promotional products.
  • What You Need to Know About Etching
    Another beautiful way to imprint promotional products, etching is often mistaken for engraving. Though the results are similar, the process behind the two are totally different. Engraving uses either a graver (can be a rotating carbide cutter or a diamond drag) or laser to cut into metal and other hard-surface items.
  • A Guide to Getting Your Artwork Imprinted Right
    After choosing the promotional product that is right for your market and your budget, you now move on to the technical side of things.
  • 5 things buyers should know about screen printing
    Screen printing is fundamentally the same as what is commonly known as silk screening: a printing technique which uses a fine mesh or screen that is tightly stretched around a frame.
  • Avoiding the Tchotchke Trap
    In the rare circumstances when promotional product marketing crosses the border to become tchotchke marketing, it is important for any business to understand the life of their promotional product. Let's face it, not all giveaways are appreciated by their intended audience.
  • Ten Tips for Buying Safely Online
    Let's face it, buying online is much easier than going to your local store to look for the product you need.
  • 5 Easy Points in Promotional Products Purchasing
    Choosing promotional products to market your company can be crazier than you can imagine if you don’t start with the right foot.
  • Going Beyond Traditional Advertising
    Traditional advertising through mediums such as television and print can be expensive and ineffective to reach your segment of the market.
  • Promotional Mugs, The Best Company Giveaway
    It can be argued that promotional mugs are the very best company giveaways possible and here are just a few reasons why.
  • The Perfect Item
    When you have ample time to prepare for the event, request for samples. This way you can check the materials and the quality of the items. If possible ask for overrun samples so you can also check the imprint quality.
  • The SUAVE way to Save on Promotional Items
    Who wouldn't want to save on a purchase? Everyone wants to cut a few cents or even some dollars on their shopping, so why shouldn't you. Even in the arena of promotional products, there are ways to pinch the penny without sacrificing the quality of your giveaway.

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