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  • Effect of branding, corporate identity, patent and intellectual property
    Effect of branding, corporate identity, patent and intellectual property

    Solid ideas, hard work and strong willpower are requisite to establish a business. In addition, a good knowledge is necessity. Without proper understanding and knowledge of basic business concepts, branding, government grants, international patent; it is impossible to do well in a business. However, one should not ignore the impact of ‘new product design’ and ‘research & development’ to ensure a strong footing in the industry. If the product is unique and will come in benefits of the society, than government grants can be attained. The government will be happy to offer grants if it feels that the product will do well to the society or the nation.


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