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What is Web Branding Anyway?
This article provides a broad overview on the subject of web branding. This includes what web branding is and what it is not.
Web Branding Letting Your Humanity Shine Through
Honesty is a great policy in web branding techniques. Gone are the days of exaggerated advertising that generally served to either make customers believe you think they are stupid or that you can reasonably be expected to suspend reality in favor of a product purchase.
Web Branding: Nobody's Perfect – and That's Good
Since we all realize life is messy, why does our business websites have to be? I'm not suggesting sloppiness or unprofessional attitudes, simply that it is acceptable to show your humanity through your website.
The Upside Down World of Web Branding
What if your approach to web branding has been misguided? Is there a better way to leave a positive impression with your site visitors? This article seeks to answer these questions.
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