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Thomas Murrell's Articles in Article-Marketing

  • The 21 Storylines Even The Most Cynical Media Will Love (part one)
    Getting media coverage is becoming more and more challenging.Journalists, reporters and editors are being bombarded with more and more information.In the past a reporter got story ideas, contacts and information from traditional community sources. Meeting with the local policeman, having lunch with business leaders or having a beverage with the local mayor.These days the media are time poor and never have time to get out of the office to meet real people. They increasingly rely on prepared press releases.So how can you cut through this and in particular the "so what who cares" line?Here are the first seven of what I call The 21 Storylines Even The Most Cynical Media Will Love

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